# Creativa GDL, a Government of Guadalajara project: 20% more sign-ups and creator-led reach

> Creativa GDL, a Government of Guadalajara incubation program for creative and digital industries, used Collabify to promote its call with eight Instagram creators. The organizing team reported 20% more sign-ups versus prior editions. The collaborations added 28.4k cumulative reach.

**Marca:** Government of Guadalajara
**Vertical:** Public sector
**Sector:** Municipal government · public sector · Guadalajara
**Geografía:** Guadalajara, Jalisco, Mexico
**Escala:** 8 creators · 8 pieces · Instagram · 6 nano and 2 micro

**Métrica principal:** +20% more sign-ups on the call, reported by the organizing team versus prior editions

## Desafío

An entrepreneurship call has to reach people who can see it as a chance to develop their project. Creativa GDL needed wider distribution inside a fixed window, with creators speaking to different communities and deliveries that would not slip the calendar.

## Solución

Collabify assembled six nano creators and two micro creators to spread the call across different Instagram communities. That mix promoted the program and showed which pieces drew more response. Per-post tracking gave reach and conversation for each delivery. Execution closed at 100% on-time delivery — critical when a public call’s window does not move.

### Capacidades de Collabify usadas

- Creator directory by community
- Call-for-entry briefs
- Contracts and rights on every collab
- Pay on approved delivery

## Resultados

- **Sign-up growth:** +20% — Reported by the organizing team versus prior editions. It is the call’s overall result, not exclusive attribution to the collaborations.
- **Collaboration reach:** 28.4k — Cumulative reach of the eight posts, rounded.
- **On-time delivery:** 100% — Eight pieces inside the defined call window.
- **Creators and pieces:** 8 — Six nano and two micro profiles on Instagram.

## Featured collaboration: Athziri × Creativa GDL

@soyathziriherrejon’s post led reported reach at 8.2k and held about 70% of comments. @boyer.michelle recorded 5.1k reach against a 3.5k follower base in the report: distribution beat community size. Both pieces inform what to reuse in later editions.

Reel destacado: https://www.instagram.com/soyathziriherrejon/reel/DbD14jbhoeV/


## A public call that entered the conversation

Collabify’s advanced reports cluster comments to read sentiment. Creativa GDL surfaced creativity, recommendations, and creator perception, with affinity and positive notes about sharing opportunities for entrepreneurs. That reading sits next to reach: it shows how the audience received the message and which themes to develop next.

## Why this distribution works for a public call

- **A nano and micro mix, not one macro:** Six nano and two micro cover different communities. The call reaches more than one circle, not a single algorithm.
- **A diffusion window that holds:** 100% on-time delivery. In the public sector the close date does not slip because a video was late.
- **Call results, not vanity:** The headline figure is the +20% sign-ups the organizing team reported. Reach documents diffusion; it does not replace that result.
- **Conversation shapes the next edition:** Comment clusters and AI Analytics show which pieces sparked interest so the next call can reuse what worked.

## Preguntas frecuentes

### Is Creativa GDL a Government of Zapopan campaign?

No. Creativa GDL is a Government of Guadalajara program. This case is not a Government of Zapopan campaign.

### Is the +20% sign-up lift attributed only to Collabify?

No. The organizing team reported the increase versus prior editions. It is the call’s combined result. The collaborations contributed documented reach: 28.4k and 100% on-time delivery.

### Can this case name the Government of Guadalajara?

Yes. This is a public Collabify success story with an authorized name and campaign-report metrics. Reach figures are rounded.

### How do I run a public call with creators?

Book a demo. We will show the directory, how to build a creator mix, and how brief, contract, and payment keep diffusion on time.

---

Your next public call can be our next story
Connect with creators, bring your program to new communities, and use each campaign’s lessons to strengthen the next call.

Índice de casos: https://heycollabify.com/us/en/casos-de-exito
Artículo de blog: https://heycollabify.com/us/en/blog/gobierno-guadalajara-creativa-gdl-caso-de-exito
Página HTML: https://heycollabify.com/us/en/casos-de-exito/gobierno-guadalajara-creativa-gdl
Markdown: https://heycollabify.com/us/en/casos-de-exito/gobierno-guadalajara-creativa-gdl.md